Thanks to private label dropshipping, you can create, promote, and sell your products from the comfort of your own home.
But why would you—or anyone else—want to do that? Perhaps you want to launch your own product line but do not want to carry any inventory.
Or maybe you are a creative e-commerce entrepreneur looking for a simple way to create your own products without dealing with manufacturing.
Whatever the case, launching your own product line may be a smart move. Is it a simple process? No, not really. It may take a lot of hard work and long hours.
And it is easy to say that something will not work for you simply because you have never done it before. But with a little guidance, you can get involved in private label ecommerce and make a profit.
Now, let us give a detailed description of the term “private label dropshipping”.
Table of Contents
What is private label dropshipping?
In this article, we are going to discuss private label dropshipping. But as many new entrepreneurs tend to confuse it with white label dropshipping, we just want to help you learn the difference between them.
So what is the main difference between white label and private label dropshipping?
Well, white label dropshipping is a process whereby you choose from a diverse range of generic products from a manufacturer.
That is, you purchase a generic product for resale from the manufacturer. And the manufacturer only applies your unique label on the product. That way, you do not have a say in what that product should look like.
On the other hand, private label dropshipping is a more complex process.
It is a process whereby you work closely with a manufacturer to make your desired product with customizations regarding materials, ingredients, package, and any other specific characteristics. That way, the manufacturer creates your unique product for resale, and no one else can sell that product.
This means that with private label manufacturers, you are using a third-party company’s manufacturing capabilities to bring your own product line to life and create your dropshipping brand.
However, you cannot contact a private label manufacturer and ask them to make just about anything. They must have specialized production lines for the kind of product you want to make.
For example, you cannot ask a cosmetics private label manufacturer to help you launch your own clothing line. This is an extreme example. But we just want you to see our point!
Now that you know what private label dropshipping is, you need to come up with a unique product idea. Just read on!
20 examples of private label dropshipping products
You cannot start a private label dropshipping business without finding good private label products to sell. When we say “good” private label products, we actually mean that they should be products that are trending and selling well.
Sure, your products must be unique and you will design them, but you must have a general product idea to start with. And it will serve as a good starting point for your private label dropshipping business.
So, now, we will give several examples of private label products for dropshipping that you should take into account before moving into the private label realm. These products are divided into a few dropshipping niches/categories.
Keep in mind that there is a market for every single product listed below. This means that there are actual customers out there who want to buy these products.
We have made our list of the best private label products for dropshipping using a research tool like Google Trends. Here’s our ultimate guide on how to use Google Trends for your Dropshipping store.
Let’s get started!
Clothing and accessories
Private label clothing is becoming a weak spot for many dropshippers worldwide.
But this is one of those broad categories that you will have to narrow down to find your ideal private label products for dropshipping.
Fortunately, most private label clothing manufacturers do not require you to order a large number of clothing items. That’s why your start-up costs will not be extremely high.
Private label manufacturers make a large range of apparel, from athletic wear to maternity clothing. But let’s look at the best-selling ones.
Private label clothing products for dropshipping:
- Leather bags
- Tank tops
- Maternity dresses
- Denim jeans
Private label manufacturers:
Cosmetics and skincare
So, if you want to start a private label skincare dropshipping business, chances are you have some questions: “Which skincare products are selling well?”; “Which ones are right for my dropshipping business?”; “How do I find the best private label manufacturers for my online store?”.
No worries – We will try to provide answers to some of these questions.
Private label cosmetics and skincare products for dropshipping:
- Anti-aging face creams
- Charcoal masks
- Organic sunscreen
- Cruelty-free makeup
- Essential oils
Private label manufacturers:
Nutrition and supplements
Again, people are becoming more health-conscious and are focusing more on their diet and nutrition goals.
As a result, there is an increase in the demand for organic, vegan, gluten-free, and non-GMO foods and drinks. Also, the demand for dietary supplements is on the rise.
Here’s our list of the best dropshipping food suppliers and product ideas.
And if you want your private label dropshipping business to operate in this niche, you have come to the right place.
Below, you can find a few examples of winning private label dropshipping products to sell on your nutrition and supplement store.
All these products are in great demand. Plus, below, you can also find a few private label manufacturers to partner with.
Private label nutrition and supplement products for dropshipping:
- Organic green tea
- Keto snacks
- Gluten-free snacks
- Fitness nutrition
Private label manufacturers:
Pet owners will never stop spoiling their pets. And this is beyond question.
Unsurprisingly, the American Pet Products Association (APPA) in their 2021-2022 Pet Owners Survey reports that about 70% of households own a pet in the US alone. Still, taking care of a fur companion is no small feat. Thus, in 2020, Americans spent over $103 billion on their pets.
So, if you are a pet lover looking to work from home, then starting a private label dropshipping business for pet products is something you may want to consider!
Here’s a guide for Dropshipping on Etsy and how you can sell handmade private labeled products.
To aid you in finding in-demand private label products for your pet dropshipping business, we have rounded up a list of the best pet items. Of course, we have not forgotten to add a few private label manufacturers that can help you bring your pet product idea to life.
Private label pet products for dropshipping:
- Dog shampoos
- Pet treats
- Pet supplements
- Bagel beds
- Biting toys
Private label manufacturers:
6 simple tips on how to select the best private label manufacturer for your dropshipping business:
Your research journey does not stop here. Once you have come up with a great product idea, you need to select the private label manufacturer that’s right for your needs.
The private label manufacturer you decide to partner with can help your private label dropshipping business succeed (or cause it to fail).
That’s why you need to narrow down your list of private label manufacturers and select the best one. As mentioned above, you must pick a manufacturer that specializes in manufacturing your type of product. Here are a few simple steps on how to select the best one:
Visit their official websites.
We have already listed multiple private label manufacturers and provided links to their websites.
Make a comparison.
Once you have identified a few potential private label manufacturers, it is time to compare their prices, minimum order quantities, turnaround times, and production processes.
This can help you obtain details upon which you can make an informed decision on whether to partner with them or not.
Find out if their offer dropshipping services.
This is another important thing you need to do because not all private label manufacturers are willing to ship your products directly to your customers.
Some may require you to have a warehouse where you can store your private label products.
And you do not like that, right? You need to find a private label manufacturer that offers dropshipping services as you are about to start a private label dropshipping business.
Therefore, directly ask them if they offer such services!
Talk with them about the level of control you will have over the product design process.
Ask your potential manufacturers if they have the capacity to make the modifications you want for your product.
Then, ask them what they offer when it comes to assisting with the label creation and package design for your products. Simply discuss the level of control you will have over the product design process with them.
Ask them about the quality of their materials/ingredients.
Ask for specific product information, including colors, sizes, dimensions, materials, and so on. In fact, not all materials/ingredients are created equally. A great manufacturer knows that.
So, do not be shy to ask them about the origin of the materials/ingredients they use in their production processes.
Ask them if there are any hidden charges.
Asking them whether any additional costs are involved in manufacturing your products is a great way to plan ahead.
Keep in mind that this is particularly important, provided that you are creating a custom formula. As a particular blend requires testing, it will probably incur additional costs.
Starting a private label dropshipping business is one of the easiest ways to create your own product line.
Our examples of in-demand private label products for dropshipping can help you generate a great product idea.
And our tips listed above can help you select the best manufacturer for your product.
Invest time and money in your product idea. And your efforts and hard work will hopefully pay off in the end!
To learn more about dropshipping, check out our previous articles:
- Dropshipping Product Sourcing: 4 Ways to Source Products for Your ;
- Sell More: Best Dropshipping Products 2021 [Free List];
- Dropshipping Profit Margin and Pricing: A Step-By-Step Guide 2021.
Private label dropshipping is the business model of selling third-party products directly to customers, but putting your own branding on those products. The primary benefit to private label dropshipping is that you can start an ecommerce business on a budget.How do I start a dropshipping full guide? ›
- Choose where to list your items for sale. ...
- Research a dropshipping supplier that can fit your needs.
- Research the items you plan to sell and the market for them.
- Start listing your items online.
- Collect orders and send them to your supplier.
- Automate your business.
When you're just beginning, I would suggest you import 5-20 products in your dropshipping store, but only really focus on 1-3 products. These products are going to be the first products that you're going to start advertising with. The rest of the products are there to make your store look alive and real!Is private labeling profitable? ›
In most cases, private label brands are produced to maximize profit. Since these products do not have the branding cost of the national brand or the middleman fee to bring it to the retailer's store, private label brands are more profitable, and they leave a better margin than national brands.How do I find a private supplier for dropshipping? ›
- Contact manufacturers. Reach out to the manufacturers of the products you want to sell for a list of the suppliers they work with. ...
- Try out Niche Scraper. ...
- Go to a trade show. ...
- Google extensively. ...
- Order from competitors.
Is Dropshipping Still Profitable? In 2022, absolutely yes. In fact, as more and more people have moved away from platforms like AliExpress, dropshipping has become all the more popular. It's an excellent option for those looking to jump in the ecommerce space.Is dropshipping easy to start? ›
However, contrary to popular belief, the dropshipping business model is not a get-rich-quick scheme. Sure, it seems like easy money — you sell other people's goods and take a cut for yourself — but when you factor in all the drawbacks, obstacles and day-to-day management, it's far from easy and can be hard work.Is dropshipping easy? ›
Dropshipping can complicate order processing
And for the most part, it is simple. However, if you're sourcing products from multiple suppliers, you might run into some problems. Each of your suppliers might use a different shipping solution, which presents a problem for both you and your customers.
Clothing is a great market for private label brands. Customers love discovering new brands that help them stand out. The average closet has more than 100 items of clothing and fashion.What is an example of private label? ›
For example, Target sells a variety of branded snacks from companies like General Mills and Frito-Lay, but it also sell its own chips and crackers under the Archer Farms brand – Target's private label brand.
Private labeling entails crafting an exclusive, custom product formulation that is unique to your brand, which often comes at a cost. Expect to spend between $1,000 and $15,000 for each product line you wish to private label.How many products should I launch? ›
Roughly Magic Initial Numbers. Like I said, there's no one magic number for how many designs to have in your shop. But the golden range seems to be around 6-12 items to start with.How many products should you start with Shopify? ›
However, you should focus on only a few products like 1-3 products. Because when you are a newcomer, you will have to know how to market your dropshipping products, how to give good converting product descriptions, and so on.How many items should I have on my website? ›
The number of products within your focused niche can differ greatly, however, 2-25 products is a recommended bracket to adhere to.Does Alibaba do private label? ›
But thanks to Alibaba.com, you can now source reputable and trusted private label manufacturers from around the world instantly. Alibaba.com private label products are those that are manufactured by verified suppliers on the platform. These products are then labeled with your brand's company name.Can I put my label on wholesale items? ›
If you are wondering if you can put your label on wholesale clothing? The answer is yes. However, there are legal parameters you must follow. After purchasing clothing items from a manufacturer, it becomes yours, and you can do whatever you wish.Does Amazon allow dropshipping? ›
Is dropshipping allowed on Amazon? Yes, as long as your business follows Amazon's dropshipping policy, you can use dropshipping for your business on Amazon. To use dropshipping services for your business on Amazon, you must: Be the seller of record of your products.How much do dropshippers make? ›
Dropshippers make between a 20% and 30% profit from each sale or up to $100,000 per year on average. This works out to be between $1,000 and $5,000 per month. The remaining money goes to purchasing the product from the supplier, dropshipping fees, paying to host dropshipping websites, and marketing.How can I start dropshipping for free? ›
- Step 1: Decide Your Niche & Products. ...
- Step 2: Find Reliable Suppliers. ...
- Step 3: Set up Your Free Online Store. ...
- Step 4: Choose a Free Dropshipping Tool. ...
- Step 5: Start Marketing Your Products.
How much does a Drop Shipping make? As of Sep 27, 2022, the average weekly pay for a Drop Shipping in the United States is $779 a week.
Dropshipping, if done right, can totally make you rich and turn you into a millionaire. Like we have listed, some dropshippers profit over $1 million in a few months, others go through several years of failures to generate seven figures in sales. The key is to be passionate and hard-working.How long does it take to make money dropshipping? ›
You should always treat your dropshipping store like a real business. If you are a beginner, don't expect to be making money within six months. And remember that it can take even longer. But as long as you take it seriously and don't quit working it, you will succeed in making money with dropshipping.How much money do you need to start dropshipping on Amazon? ›
How Much Does It Cost to Start Dropshipping on Amazon? Amazon dropshipping requires everyone to sign up as a seller on Amazon's website. Their Individual plan costs $0.99 per unit sold, while the Professional plan will cost you $39.99, regardless of how many items you sell.How do I start a 2022 dropshipping business? ›
Find a Dropshipping Supplier. Build Your Dropshipping Business Store. Optimize Your Dropshipping Site. Market Your Store.How many dropshippers are successful? ›
What's the average dropshipping success rate? Top dropshippers from around the web estimate that between 10% and 20% of dropshipping businesses succeed.How much is Shopify fees? ›
Shopify Basic costs $29 per month, with 2.9% + 30¢ per online transaction. The main Shopify plan costs $79 per month, with 2.6% + 30¢ per transaction. Advanced Shopify costs $299 per month, with 2.4% + 30¢ per transaction.Is dropshipping free? ›
Yes. There are several free dropshippers in both general and niche categories. Although some larger dropshippers charge yearly or monthly fees, most only ask that you pay the cost of the products you are shipping to the customer. Some may charge additional shipping costs or fees.What is Amazon private labeling? ›
Amazon Private Label is about finding a product on Amazon that has high sales, but maybe a low number of reviews; getting that product, and labeling it as if it were yours. Basically, what you will try to do is to upgrade the presentation of that original existing product by creating your own brand.Is private labeling legal? ›
Private labeling is legal because a private labeling firm does not underhandedly try to pass off a manufacturer's products as their own. Instead, they develop the product. and pay a manufacturer to produce it. The entire process is done above board and does not violate any commercial or intellectual property laws.Which country is best for private label on Amazon? ›
China. China is not called the factory of the world for nothing, so it naturally tops our list of the best countries to source private label products from.
Therefore, most items chosen are cheaper to manufacture and produce in high volume. Since most private label products end up receiving large orders from major retailers, manufacturers yield the benefit of creating and shipping all products to a single customer. Both factors result in reduced operating costs.Why are private labels so successful? ›
The fact that private labels are frequently cheaper than national brands has helped, too, as financially strained consumers tighten their purse strings. These two advantages—high availability and low price—have made private-label products considerably more appealing to consumers during the COVID-19 pandemic.What are the types of private label? ›
... to Steenkamp (2007a and2007b), there are four types of private labels: generics, copycats, premium store brands and value innovators ( Table 2).How much do you need to start a private label on Amazon? ›
|Type of Cost||Min Budget|
|3.||Amazon account monthly fee (Professional)||$40|
The total all-in cost to launch your first Amazon FBA private label product can be anywhere from $4000-$12,000 USD, assuming you are trying to sell on Amazon.com marketplace.How much can you make selling private label on Amazon? ›
When you sell private label products on Amazon you can expect to make anywhere on the lower end between $500-5,000 a month all the way up to tens of thousands of dollars per month in profit. The most successful sellers out there can make hundreds of thousands of dollars per month in profit.What makes a product launch successful? ›
In my experience, successful product launches usually have the same few ingredients: the right timing, the right product, and the right customers. Below, I've shared what I believe are the 6 most important elements of a successful product launch.How much inventory should I have to start a small business? ›
Simply take the number of days in the year and divide it by your inventory turnover rate. In our $200,000 example above, it would take 73 days to sell out your current inventory, or about two and a half months (365 ÷ 5 = 73).What is the best time to launch a new product? ›
Research proves that Tuesday is the best day for launching a product. On Mondays, consumers are too focused on the coming week. While on Fridays, people look forward to the weekend. On Tuesdays, you can be sure that people have already dealt with issues from the previous week.How many products Shopify can handle? ›
Technically, you can have up to 100,000 products in your Shopify store. I know, that's a lot! But, it's safe to say that 100,000 products is certainly not a good choice. I was thinking hard but I can't find a proper justification for such a grandiose portfolio.
Decide if you have enough product or if you need to rope in another brand collaborator to make use of the space you have. As a rule of thumb, you can expect to fit between 20-30 items (depending on size) for a rolling rack that is 75 inches in length.How many products should I start with ecommerce? ›
So it's advisable to focus on 1 – 3 products when starting out. You'll get to the remaining products in time but they are there to make your store feel more alive. From experience, many people aren't satisfied when they are told there is no fixed number/magic number of products to start their online store with.How many pages is a good website? ›
If your eventual goal is a massive site, a good aim is to start with 51–100 pages. One report reveals that websites with 51 to 100 pages can earn 48% more traffic, as compared to the ones with 1–50 pages. Gradually, as your information piles up, you can add more pages and you may eventually cross the 1000-page mark.How many pages do I need on my website? ›
Generally speaking, 10-30 pages of well-crafted content that showcase your products and services should be enough for most small to medium businesses. As long as you prioritize the user experience, you will get results.What page is required for a website? ›
Homepage. The homepage will likely be the first page your visitors see. It should be compelling enough to catch their attention and entice them in to view the rest of your website. Having an eye-catching 'hero' image or slider at the top of the homepage is one way of drawing your visitors in.Is private labeling illegal? ›
Private labeling is legal because a private labeling firm does not underhandedly try to pass off a manufacturer's products as their own. Instead, they develop the product. and pay a manufacturer to produce it. The entire process is done above board and does not violate any commercial or intellectual property laws.Can I put my own label on wholesale clothing? ›
If you are wondering if you can put your label on wholesale clothing? The answer is yes. However, there are legal parameters you must follow. After purchasing clothing items from a manufacturer, it becomes yours, and you can do whatever you wish.Can you private label on aliexpress? ›
How to Private Label a Product on AliExpress to Sell on ShopifyDoes Alibaba do private label? ›
But thanks to Alibaba.com, you can now source reputable and trusted private label manufacturers from around the world instantly. Alibaba.com private label products are those that are manufactured by verified suppliers on the platform. These products are then labeled with your brand's company name.What brands private label? ›
A private label product is manufactured by a contract or third-party manufacturer and sold under a retailer's brand name. As the retailer, you specify everything about the product – what goes in it, how it's packaged, what the label looks like – and pay to have it produced and delivered to your store.
Private label products are goods and services created by one company to be sold and branded by another company. Popular examples of private label products include Walmart's Great Value brand, Target's Mainstays, and Amazon's Amazon Essentials.How can I legally resell my product? ›
- Get a Seller's Permit. A business must obtain a seller's permit if it sells physical items to the public. ...
- Get a Wholesaler's License. ...
- Make Sure You Have No Trademark Issues. ...
- Choose a Payment Gateway and Understand Their Limits. ...
- Understand Shipping Restrictions. ...
- Understand Customer Privacy.
How much does it cost to start a clothing line? Like any business of any size, the startup costs will depend on how large you want the business to start out. A small clothing business will need about $500, a medium-sized line between $1,000 and $5,000, and a large line might need up to $50,000.Is Zara private label? ›
ZARA as an example of Private Label Retailer in the Apparel Industry.How much does it cost to private label clothing? ›
Private labeling entails crafting an exclusive, custom product formulation that is unique to your brand, which often comes at a cost. Expect to spend between $1,000 and $15,000 for each product line you wish to private label.Which is cheaper Alibaba or AliExpress? ›
Individual product prices are usually cheaper on Alibaba because you can negotiate wholesale prices and buy in bulk from manufacturers. But, new ecommerce retailers may find AliExpress is cheaper overall; although you'll be paying retail prices, you only have to buy a few items at a time.Is AliExpress or Alibaba better for dropshipping? ›
If you need customized items and a more wholesale approach to buying and pricing, Alibaba is a better solution. If you want to buy ready-made products at any quantity, AliExpress dropshipping may be the better answer.”Is Alibaba faster than AliExpress? ›
AliExpress Lead Time
Since the products bought through AliExpress are already manufactured, the lead time is much shorter for AliExpress orders than Alibaba orders. AliExpress orders are generally shipped right away, though they are usually shipped from overseas.
Is it legal to resell products from Alibaba? Yes it's perfectly legal. You're buying a product from a manufacturer or supplier who sells to retailers, and that includes private label sellers. These manufacturers also supply large companies and brick and mortar stores and usually don't sell direct to the public.How do I put my brand on a product? ›
- Understand the costs of private labeling. ...
- Choose the products you want to sell. ...
- Define your target market. ...
- Consider your differentiating factor. ...
- Create your brand look. ...
- Create an experience. ...
- Find a supplier. ...
- Build the brand.